As Seen On

Inman Authority Magazine California Business Journal Real Estate Rockstars Deep Leadership Innovation & Leadership (Jess Larsen Show) Keller Williams BOLD ICF PRISM Award Ziglar Legacy Leaders Bizwomen Austin Business Journal Faith Driven Entrepreneur Christian Podcast The Leadership Project Created For This MKB Excellent Executive Coaching ValiantCEO Crosswalk.com School for Startups Radio Real Producers She's So Bossy Landvoice Win Make Give Office Hours with David Meltzer Keller Williams

Why Dianna

The operator who built the machine.

The arc · without venture capital

losing $1M
a year

where it started

$500M+

cumulative revenue

Credited with growing KW MAPS Coaching & Training at Keller Williams from losing $1M a year to more than $500M in cumulative revenue, without venture capital.

13

years she led KW MAPS Coaching & Training at Keller Williams as its CEO

200,000+

salespeople, lenders and leaders attended the KW BOLD Experience she created (2009)

4,000+

families helped buying, selling, and investing in real estate; 104 in her first year, door to door

100+

episodes of the Becoming More podcast, which she hosts today

The track record, past tense and proud

  • Former CEO of KW MAPS Coaching & Training at Keller Williams (13 years); credited with growing the division from losing $1M a year to more than $500M in cumulative revenue, without venture capital
  • #1 on Training magazine's Training Top 125 in 2015 and 2017, inducted into its Hall of Fame in 2018 (an all-industry, worldwide ranking)
  • Creator of the KW BOLD Experience (200,000+ participants)
  • Under her leadership, KW's coaching program won the 2009 Stevie Award for Sales Training or Coaching Program of the Year
  • Creator of KW's Coaching Skills Camp

The platform today

  • Author of Becoming More (Forefront Books, distributed by Simon & Schuster, 2023); foreword by John C. Maxwell; Amazon Leadership-category bestseller at launch
  • Board member of the Maxwell Leadership Foundation (documented in the foundation's IRS Form 990 filings, FY2023 and FY2024)
  • Delivered the TEDx talk "Why Wealth Creation Is the Ultimate Act of Love" (TEDxColumbiana, 2025)
  • Creator of the 14Mindsets Assessment; host of the Becoming More podcast (100+ episodes)
  • Featured speaker, National Speakers Association, Austin chapter, January 2026; featured guest on PBS Kansas (KPTS Channel 8)
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Speaking

Book Dianna for your next event

Keynotes on leadership, mindset, and growth from the coach credited with building the largest coaching enterprise in the real estate industry, recognized by Inman as one of The Top 25 Real Estate Coaches In The Business.

  • Leadership
  • Mindset
  • Growth
  • Sales & Coaching

Interested in Coaching, Training, or Booking Dianna to Speak?

Contact Kelly today!

512-660-2793

The TEDx Talk

Why Wealth Creation Is the Ultimate Act of Love

From TEDxColumbiana: an unforgettable personal story about a $35,000 cashier's check, and why building wealth matters deeply for the people you love.

Watch the Talk